GoodMorning.com is one of Canada’s true pioneering e-commerce companies building ground-breaking websites to sell a cohesive yet expansive catalogue of expertly designed physical products. We harness the latest technologies and bring together top talent in tech, engineering, digital marketing, design, and customer service to find incredible solutions to life’s problems.
About the job
Description
Do you dream of leading a multi-million dollar brand? Come to GoodMorning.com, where exciting digital consumer brands are born! Did you know GoodMorning.com has been a pioneer in building and growing award-winning digitally-native direct-to-consumer brands? Over the last decade, we have designed and delivered hundreds of thousands of products that customers love, across North America. And, we have created an exciting, ownership-driven culture perfectly suited for intelligent, results-driven individuals, hungry to disrupt stale consumer verticals with innovative new brands, and
products of exceptional value that customers love.
GoodMorning.com is seeking a fast-moving, systematic, detail-oriented Brand Manager to champion the vision, and lead the strategy for consumer brands. As a “total business owner”, the Brand Manager will uncover and use extensive market data to identify brand and product white space opportunities, then leverage high-performance cross-functional teamwork to bring these opportunities to life! Once established, the Brand Manager will amplify catalog growth to profitably take share from incumbents, position the brand as a market leader, and take full accountability for the brand’s success.
Responsibilities
In this role, you will:
- Develop insurgency-oriented brand strategy to disrupt stale industries with newer, better, digital-first competition.
- Produce and present compelling business cases and compete for internal investment for your brand.
- Create striking brand identities with our world-class Creative team.
- Lead cross-functional teams (including Advertising, Product Engineering, Creative Services, E-Commerce, Communications, Supply Chain, and Customer Service) to bring ideas to market and create a multi-million dollar brand.
- Own a Brand’s P/L, and be a highly visible business leader working within our Brand Management Function to drive company growth objectives.
- Collect and analyze data to identify consumer and business insights, and use these insights to inform the direction for rapid growth of your brand.
- Innovate, explore, and test new ideas in an environment where creativity and experimentation are encouraged.
- Champion and manage a diverse portfolio of strategic projects and programs.
- Shape a brand team capable of delivering extraordinary amounts of impactful work quickly.
- Build a team culture rooted in questioning assumptions and identifying solutions to tomorrow’s problems.
This role reports to a Brand Director. As you expand your impact on the business, you can expect to advance in roles with increased accountability and authority.
Benefits
What GoodMorning.com offers you:
State-of-the-art Brand Management skills. We give you the opportunity to test your business and management knowledge, acumen, and ability on exciting initiatives that drive growth for a company recognized for being one of the fastest-growing companies in Canada.
Work as part of a hyper resourceful, creative, and fast-paced team that understands what it takes to win. The tools, and capital, you need to deliver the best work of your life.
Mentorship by leaders recognized for: innovation that has changed industries; their ‘disruption-mindset’, and; their commitment to digital-first consumer brands.
Career growth and development. As a ‘build-from-within’ company, we value the experience you bring to GoodMorning.com and are committed to building subject-matter mastery and leadership throughout the course of your career. Ownership. We believe everyone capable of delivering ‘best-in-class’ in any area of the business has an ownership mindset. Everyone with this mindset has the opportunity to become an owner through the GoodMorning.com equity participation program.
Ultimately, you will be at the core of breakthrough innovations, lead exciting projects, and take full ownership and accountability as a Brand Manager at GoodMorning.com. You will do this in creative work spaces where new ideas flourish. You will receive world-class training to help you become a leader in your field. And you will feel welcomed, valued, purposeful, challenged, and inspired.
Qualifications
- Bachelor’s or Master’s Degree in accounting, business, finance, science, engineering, or other related field.
- 5+ years of relevant Brand, Category, or Product Management experience is preferable.
- 3+ years of leadership experience.
- Track record of forward-thinking, strategic, and courageous leadership skills.
- Demonstrated strengths in strategic and analytical thinking.
- An exceptional ability to drive innovation and brand growth.
- An agile mindset with a passion for problem-solving, enabling you to strategically tackle challenging situations in a complex and dynamic business environment.
- Superior communication skills that will enable you to lead the thinking of decision makers, internal and external, to GoodMorning.com.
